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Dec 04


Esports becoming global sensation

Former IndyCar Series and Indianapolis Motor Speedway executive Ken Ungar first got into video games in the 1970s.

Ungar, who owns local sports marketing agency Charge, got his start with a Magnavox Odyssey game system before moving on to Atari.

But Ungar didn’t realize video game competitions could be big business until last year, when he attended a tournament in Columbus, Ohio, with his 16-year-old son.

The Major League Gaming tournament in the 18,500-seat Nationwide Arena drew nearly 13,000 ticket-buying spectators for the one-day championship round—and millions more through the webcast.

“I was stunned by what I saw,” Ungar, 54, said. “It was a complete revelation.”

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