Building connections with the media is invaluable to your PR efforts. Every channel, newspaper or website is run by individual reporters, editors and contributors with different thoughts, feelings and passions. Successful PR isn't just about sending a pitch out into the world. It's about digging deeper, building a relationship with members of the media.
CHARGE can also help you find the right reporter for the audiences you're trying to reach. Impressing the biggest name isn't worth it if your audience isn't paying attention. By digging deeper into your goals and story, we can help your brand connect with the audiences that will move the needs.
We have decades of experience building connections with media outlets of all sizes. Whether you need to connect with a niche, hard-to-impress podcast crew or get your story in USA Today or on CNN, we have the expertise to get you there.