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SMB Marketing

Supporting your vision

Any company, no matter the size, can have world-class marketing.

CHARGE has guided strategy for companies of all sizes, from some of the biggest enterprises to startups fresh out of funding rounds. We work with companies that are passionate about making their marketing unforgettable. If your Small- to Mid-Sized Business (or SMB) believes it is world-class, we do too.

Want to craft a company brand that will last the ages? Want to create content that has (and provides) real value, instead of just looking pretty? Let CHARGE help you craft a marketing strategy that will catapult you to the top of your industry.

Ready to turn ideas into results?

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SMBs need to focus on who they are and what they stand for to differentiate from their competition and find success in the cluttered markets that they play in.

Our Method

Digital Marketing

In our increasingly digital world, your online presence can can turn you from a local shop into an international staple. From SEO to email, websites to paid search, CHARGE can make sure your digital presence is top-notch.

Learn About Digital Marketing

Content Marketing

Use your expertise to capture attention the big brands would dream of. The right content will bring customers to you, instead of you chasing them down. Let CHARGE help you craft content that will provide value, to both you and your potential clients.

Learn About Content Marketing

Branding

Branding should be at the core of everything your company does. More than just a logo, a brand is a statement about who you are, and why your company does what it does. We can help you craft a brand that will last for generations with its simple authenticity.

Learn About Branding

PR

Get attention the attention you deserve. Good PR is about finding the human stories at the core of your company, and sharing those with the world. We can help you identify those, as well as gain visibility for your company in places you never thought possible.

Learn About PR

Social Media

Interact with your potential customers where they are: on social media. CHARGE can help you create the right social media strategy for your customers, your industry and your time allowances. We can guide you to the right platforms and craft social content that will drive real value for your company.

Learn About Social Media

Recent Blog Posts

Aug
15

Why content marketing and B2B are a perfect match

Read Article

Jul
19

Developing a brand for your small business

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Jul
10

Build and sell credibility in professional services

Read Article

Resources

Content Strategy Cheat Sheet

It’s one thing to create content, it’s another to create a content strategy that supports your content. Check out our content strategy cheat sheet and follow the four steps to creating a strategy that works for everyone!

Cheat Sheet

Marketing Condensed eBook cover

Marketing Condensed: A workbook for small business owners

Marketing Condensed eBook cover

According to the U.S. Bureau of Labor Statistics, nearly 20% of small businesses fail by the end of their first year. If there is one thing that almost all small business owners struggle with, it would bemarketing.

CHARGE is here to help. Our team of marketing experts have created worksheets, checklists and graphs to guide you through five key areas of marketing for small businesses such as branding, personas, websites, local SEO and social media.

Get started today!

Download the eBook

SEO Condensed eBook Cover

SEO Condensed: A step-by-step guide to SEO for your small business

SEO Condensed eBook Cover

SEO, or search engine optimization, can be a terrifying topic. It’s punishingly technical and complex. Updating the code of your website can be a high-stakes proposition. And that’s all once you already know WHAT to do. It’s miraculous that anyone without a computer science degree even makes the attempt.

That’s why we here at CHARGE wanted to create this small business SEO guide. We’ve compressed SEO down to a few core projects that any website owner can (and should) do.

Small Business SEO Guide

Newsjacking: The Essential Preparation Guide eBook Cover

Newsjacking: The Essential Preparation Guide

Newsjacking: The Essential Preparation Guide eBook Cover

Have you ever been sitting at home watching a major event when a significant newsworthy moment happens? You refresh Twitter or click on a relevant hashtag and suddenly there’s a brand, like Oreo, that has posted content tying their product to the newsworthy event. That brand just “newsjacked” this emerging event and because of that, you were exposed to their brand.

In this eBook, we will walk you through understanding the timeline of newsjacking, while also giving you advice on how to prepare in advance so you can strike when the iron is hot. We’ll also provide you with some good and bad examples so you can see what has worked and what has been disastrous for some brands.

Get Your Preparation Guide